PROPOSAL FOR PROGRAM DEVELOPMENT AND BRAND ESTABLISHMENT
Congratulations on the incredible achievement of publishing your book! At Daniels Institute, we believe your book is not just a product—it’s a powerful tool to shape your brand, establish authority, and create a lasting legacy. This proposal outlines a dynamic coaching program focused on **optimizing your book** as the centrepiece of your business. Our goal is to help you transform your book into a comprehensive coaching process and speaking platform, ensuring everything you do leads back to the book.
Together, we will design a scalable and impactful framework that integrates your book’s core messages into coaching programs, workshops, and speaking opportunities, while building a cohesive personal brand that resonates with your audience.
Our Vision for You
At Daniels Institute, we understand that your book is more than a collection of ideas—it’s your voice, your philosophy, and your blueprint for change. Our mission is to help you:
1. Establish yourself as a thought leader by aligning all your work with the messages in your book.
2. Develop a coaching process and client journey directly inspired by the book’s content.
3. Position your book as the foundation of your speaking topics, coaching programs, and workshops.
4. Build a strong personal brand that connects authentically with your audience.
5. Create sustainable revenue streams from the book, coaching, and speaking engagements.
Program Goals and Objectives
1. Optimize Your Book as a Coaching Framework:
- Develop a step-by-step coaching process directly tied to the principles and insights from your book.
- Create client resources (e.g., workbooks, exercises, and templates) aligned with the book’s content.
2. Leverage Your Book for Speaking Engagements:
- Design signature speaking topics based on your book’s key themes and messages.
- Develop a call-to-action strategy to connect your talks back to your coaching programs and book sales.
3. Build a Cohesive Brand Strategy:
- Establish a personal brand that positions you as the face of your book and its core philosophy.
- Ensure all communication channels (social media, website, and marketing materials) align with the book’s vision.
4. Create Scalable Revenue Streams:
- Develop group coaching programs, workshops, and online courses centered on your book.
- Design premium offerings such as VIP experiences and retreats based on your program.
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Coaching Packages
We offer three tailored six-month packages, each designed to support your goals while offering increasing levels of benefits and support.
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